Focus groups: It's all about getting valuable insights and building trust with participants. But in today's data-driven world, there's another crucial element to consider: privacy. Let's see the privacy considerations that should be kept in mind while conducting interviews with focus groups. Consent: Obtain explicit, informed consent from participants before any data collection. Clearly explain: Purpose of data collection and processing, types of data collected, how data will be used and shared and participant rights (access, rectification, erasure, withdrawal) Obtain consent for specific processing activities (e.g., recording, transcription). Provide a clear and easy opt-out mechanism for participants to withdraw consent at any time.It is pertinent to note that legitimate interest may also be used as a legal basis (given that no sensitive personal data is being processed) where the data is processed in a manner that individuals/data subjects would reasonably exp...
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